Meta Expands Ray-Ban AI Glasses to New Markets

Meta has expanded the availability of its AI-powered smart glasses to new international markets, including Singapore, South Korea, Mexico, and the United Arab Emirates. The tech giant announced the expansion at its Connect event on September 23, also introducing new models of Ray-Ban Meta Audio and Ray-Ban Meta (Gen 3) smart glasses, alongside updated Meta Glasses.

The collaboration with eyewear group EssilorLuxottica covers the design, manufacturing, and distribution of the Ray-Ban Meta smart glasses. The new Ray-Ban Meta Audio glasses start at $349 and are scheduled to ship on October 13, while the Ray-Ban Meta (Gen 3) models begin at $449. Meta Glasses start at $399, with a new Meta Adventurer configuration available from $249.

Meta has previously sold two million pairs of its Ray-Ban smart glasses, indicating commercial traction for the product line. The company also stated that it will offer over 100 different eyewear options across its Ray-Ban, Oakley, and Meta Glasses brands by the end of the year.

The technology company has also focused on increasing transparency regarding privacy settings. Users are provided with information on recording indicators, data collection practices, and available user controls.