Midea reduces Qifeng Mingyue 2.0 laundry set price for 11.11 sales
Midea has significantly lowered the retail price of its Qifeng Mingyue 2.0 washer-dryer set by leveraging a combination of merchant discounts and state subsidies.
Midea has implemented a major price reduction for its Qifeng Mingyue 2.0 laundry suite during the ongoing 11.11 shopping event. By stacking retailer promotions on JD.com with official state household subsidies, the price for the bundle has dropped from an original retail price of 7,999 yuan to approximately 3,903 yuan.
The hardware is designed for flush installation, featuring a slim profile compatible with standard 600mm-deep cabinetry. The system utilizes BLDC motors and a heat-pump drying mechanism, which the company states is optimized to maintain fabric integrity through precise temperature and airflow control.
Maintenance is addressed through a built-in self-cleaning system that flushes lint from the evaporator, removing the need for manual disassembly. This pricing adjustment highlights a broader trend among major appliance manufacturers in China, who are increasingly reliant on government-backed subsidy programs to drive consumer demand during peak promotional periods.