MMA Global Asia Pacific Opens Nominations for 2023 SMARTIES™ Awards, Expands to New Markets

MMA Global Asia Pacific has initiated the submission process for its 2023 SMARTIES™ Awards, simultaneously announcing the organization's expansion into the Philippines and Thailand. This move signifies the growing importance of the Asia-Pacific region in the global marketing landscape.

The SMARTIES™ Awards program recognizes excellence in marketing and media. The expansion into these new territories reflects increasing demand for industry recognition and the dynamic development within the Asia-Pacific market. Previous research released by MMA Global has explored topics such as the valuation of brand building and the effectiveness of video as a marketing tactic.

MMA Global has consistently worked to advance marketers' abilities to create value. This includes hosting regional SMARTIES™ Awards ceremonies, such as those in Europe and Germany, to honor top performers. The organization's leadership has also seen recent changes, with appointments like Melis Ertem as CEO of MMA MEA and Giovanni Romero as CEO of MMA EMEA, indicating a focus on strategic growth and strengthened regional operations.

These initiatives are part of MMA Global's broader mission to drive marketing effectiveness worldwide. The organization aims to foster industry best practices and provide valuable insights for professionals navigating the evolving media and marketing environment.