mobilads Rebrands as GOOD TRAFFIC for Vehicle Advertising

Out-of-home (OOH) advertising company GOOD TRAFFIC, formerly mobilads, has announced its official rebrand. This signals the company's evolution into a premium campaign partner for brands seeking vehicle wrap advertising for retail brand activations.

The company has executed over 400 campaigns for more than 75 Fortune 1000 clients, deploying wrapped rideshare and specialty vehicles to serve as moving billboards that expose brand messaging across entire cities.

GOOD TRAFFIC CEO and co-founder Craig Cook stated that the name mobilads no longer captured the company's scope. Founded in 2017 with a direct model of placing brand messaging on rideshare vehicles, the company has grown into a full-service OOH operation over eight years, delivering creative-forward, data-backed campaigns.

The company offers bespoke campaigns built entirely around a client's identity, objectives, and activation scale. Offerings include mass awareness campaigns for citywide wrap programs, BLITZ activations for events, and digital retargeting and attribution reporting.