Morphy Richards Celebrates 90 Years, Presents Smart Home Appliances at IFA Berlin

Berlin – August 28, 2026 – British home appliance manufacturer Morphy Richards is celebrating its 90th anniversary by unveiling a range of new smart appliances at IFA Berlin 2026. The event takes place from September 4-8 in Berlin.

Morphy Richards, known for its small domestic appliances, is focusing on products that blend traditional design with modern technology. The company's exhibit, located in Hall 6.1-102, is expected to feature updated versions of the brand's classic items, now equipped with intelligent functionalities.

While specific product details have not yet been released, the new offerings are anticipated to incorporate features such as mobile app control or integration with existing smart home ecosystems. This aligns with growing consumer interest in connected household devices.

IFA Berlin is one of the world's foremost trade shows for consumer electronics and home appliances. Morphy Richards' participation highlights the company's commitment to the European market and its efforts to maintain relevance in the evolving landscape of home appliance technology.