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Motor Presse Stuttgart Hires Horse Sport Specialist for Sales Team

Motor Presse Stuttgart has appointed Janina Jacobsen as Key Account Manager for its horse sports media brand, CAVALLO. Jacobsen brings nearly 30 years of industry experience.

13 October 2026
Motor Presse Stuttgart Hires Horse Sport Specialist for Sales Team
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Motor Presse Stuttgart has strengthened its marketing team by hiring Janina Jacobsen as Key Account Manager for the equestrian sector. Jacobsen will now oversee the sales for CAVALLO, a leading media brand in the horse segment.

She brings nearly three decades of experience in sales and marketing within the horse industry. Previously, Jacobsen served as Head of Sales for the equestrian unit at Jahr Media, where she managed the cross-media marketing for titles such as "St. GEORG" and "Mein Pferd," including events.

"I am very much looking forward to working for CAVALLO. Bringing together the industry, riders, and supporting brands with consulting – that inspires me," Jacobsen stated. CAVALLO focuses on horse training, nutrition, and health, while also highlighting riders and related products.

Markus Eiberger, Director of Sales at Motor Presse Stuttgart, expressed satisfaction with the hire. "We are very pleased to have gained such an experienced and competent colleague as Janina Jacobsen. With her expertise and personality, she will represent CAVALLO excellently in the market and significantly shape the brand's further development," Eiberger said.

Original source: motorpresse.de