MWG Holdings Reports Growth in California Retail Sales Events
MWG Holdings' retail locations, Perfect Union and Wild Seed Wellness, reported double-digit revenue and traffic growth during the July 10 "Oil Day" sales event. This extends a four-year trend of consistent growth.

MWG Holdings, Inc. announced strong year-over-year performance across its California retail network from its July 10 "Oil Day" promotional event. The company's owned Perfect Union and Wild Seed Wellness stores saw significant gains, with net revenue increasing by over 61%, guest transactions by over 53%, and units sold by over 78% compared to the same event in 2025.
These results continue a four-year pattern where MWG Holdings' largest sales events, including "Oil Day" and the April 20 "4/20" event, have consistently outperformed the previous year. CEO Tom Sheridan attributed this sustained growth to disciplined operations, a growth-minded team, and a commitment to customer loyalty within California's evolving cannabis market.
The company's consistent growth demonstrates the effectiveness of its community-focused retail and marketing model. This performance stands out against a backdrop of statewide market adjustments, where California's combined cannabis tax revenue was approximately $248 million in the first quarter of 2026. Industry analysis indicates operators are adapting to changing pricing and competitive environments.
Nicole Hanratty, VP of Marketing, emphasized that sales events serve as a way to thank loyal customers in collaboration with brand partners. The "Oil Day" event exceeded projections, drawing customers who engaged with the festive atmosphere, food trucks, and music, fostering a broader customer experience that has driven four years of comparable growth.
MWG Holdings, Inc. is a California-based cannabis company operating the Perfect Union and Wild Seed Wellness retail chains. The company plans to scale its operations through new store openings, product introductions, and strategic partnerships.