Nestlé Appoints New Head for Coffee Category in Germany

Nestlé Deutschland AG has named Daniela Dosch-Boden as the new Managing Director for its coffee business in Germany. The appointment takes effect on September 1, 2025.

Dosch-Boden joined Nestlé in 2006 and has held various roles in sales, key account management, and marketing for brands like NESCAFÉ and NESQUIK in Germany. She has also led the German dairy business and currently oversees Planning and Portfolio Management for Nutrition in Europe.

Alexander von Maillot, CEO of Nestlé Deutschland AG, stated that Dosch-Boden brings extensive experience in marketing, sales, and strategy, along with her passion for coffee, to her new position. Her responsibilities will include strategic development and fostering new business opportunities.

Dosch-Boden will succeed Sarah Huber, who will transition to the role of Market Head for Nestlé Austria starting September 1, 2025. This leadership change is expected to bolster Nestlé's strategic position within the German coffee market.