Optilogic Releases Pulsar Engine for Supply Chain Decision Support
Optilogic has launched Pulsar, an engine powering its new Demand Modeling solution. The tool aims to provide supply chain decision-makers with data for optimizing based on shifts in customer behavior.

Optilogic has introduced Pulsar, an engine that forms the core of its new Demand Modeling solution. Developed in Ann Arbor, Michigan, the tool is designed to give business executives improved intelligence for optimizing supply chains, taking into account evolving customer behavior patterns.
Pulsar aims to assist companies in analyzing and forecasting demand shifts that directly impact supply chain planning and execution. The solution seeks to provide data-driven insights for making more informed decisions regarding inventory, logistics, and resource allocation.
The company states that Pulsar analyzes large datasets to identify signals hidden behind demand-driven supply chain decisions. The objective is to enhance predictability and reduce uncertainty in supply chain management.
With this release, Optilogic seeks to strengthen its position in the market for supply chain design and modeling software. The Demand Modeling solution is expected to help clients navigate complex global market conditions.