Orange Lion Sports Unveils AI Sport Solution at CIFTIS
Orange Lion Sports, founded by Alibaba Group, has presented its upgraded AI sports solution, Smartshot 2.0, at the China International Fair for Trade in Services (CIFTIS) in Beijing. The solution integrates AI with electronic line calling.
Orange Lion Sports, a company established by Alibaba Group, showcased its enhanced AI sports solution, Smartshot 2.0, at the Sports Services exhibition during the 2026 China International Fair for Trade in Services (CIFTIS) held in Beijing from September 9-13. The technology integrates artificial intelligence with electronic line calling for sports broadcasting.
The Smartshot 2.0 system aims to improve sports broadcasting and match analysis by providing advanced features. The upgrade focuses on developing AI-powered broadcasting capabilities and line-calling technology to streamline sports event production and deliver precise data.
At the CIFTIS exhibition, Orange Lion Sports presented its offering as an inclusive "Sports + AI" solution. The company highlighted its potential to bring new dimensions to sports monitoring and analysis, catering to various sporting events and broadcast requirements.
The development represents an effort to modernize the sports industry through technology. Smartshot 2.0 is positioned as a comprehensive AI solution designed to enhance the user experience for both professionals and spectators in the sports sector.