Oxford University Responds to Misleading Chinese Marketing for CEO Program

Oxford University has responded to controversy surrounding its "1.08 million Yuan Oxford University Global CEO Program," clarifying that certain Chinese promotional materials were misleading. The university announced on August 27 that it is investigating the production and dissemination of these inaccurate and unauthorized descriptions.

Participants in the program had previously alleged that promises made in Chinese brochures, such as visits to global companies like Google and the awarding of "visiting scholar" status at Oxford, were not fulfilled. These allegations were made by entrepreneurs who had paid 1.08 million Yuan for the 30-month executive education course.

The university emphasized that the sole authoritative information regarding the program is available on its official website and through direct communication from the program organizers. Oxford University does not endorse the content of the Chinese brochures and insists that all program details should be referenced from the official English-language online materials.

The "Global CEO Program" is organized by the Oxford Digital Health Institute, part of Oxford University's Nuffield Department of Primary Health Care Sciences. An external UK-registered company, contracted by the university, is responsible for international organization and execution, working with professional partner institutions in China. Some current participants have reportedly stated that legal proceedings are underway against individuals accused of making one-sided negative statements about the program.