PLAN-B NET ZERO launches Neo Energy service
Swiss company PLAN-B NET ZERO AG has launched its Neo Energy service, integrating renewable energy, AI, and big data. The initiative aims to redefine the energy market by focusing on a digital, user-centered experience.

Swiss green tech scale-up PLAN-B NET ZERO AG has introduced Neo Energy, a new strategic direction intended to redefine the energy market. The company aims to transform energy from a commodity into a digital lifestyle experience by combining 100 percent renewable electricity with artificial intelligence, big data, and community building.
According to Bradley Mundt, founder and CEO of PLAN-B NET ZERO AG, Neo Energy shifts energy from a purely functional product to an intelligent, digital, and emotionally user-centered experience. The service integrates AI-driven personalization, gamification, and a portfolio of non-energy services to create an ecosystem that actively involves customers in the energy transition.
The company is utilizing big data to better understand energy consumption behavior, offering users real-time analysis, forecasts, and automated savings recommendations. This aims to empower users to make data-driven and easily understandable energy decisions.
PLAN-B NET ZERO AG has also undertaken a comprehensive rebrand to reflect its new strategy, emphasizing a digital customer experience that combines technology, sustainability, and energy expertise. The company plans further product innovations to integrate energy more closely with daily life and future digital technologies.