Qwamplify Nordics rebrands as Pop in by Eniro
Marketing agency Qwamplify Nordics has rebranded to Pop in by Eniro to better align with its parent company, Eniro Group AB.
Eniro Group AB has announced the rebranding of its marketing agency, Qwamplify Nordics, which will now operate under the name Pop in by Eniro. The transition includes a new visual identity intended to make the agency's affiliation with the Eniro Group more transparent following its acquisition in July 2024.
The rebranding is part of a broader corporate initiative by Eniro Group to integrate its business units and highlight its comprehensive service capabilities. Pop in by Eniro currently manages 65 client brands and maintains regional offices in Stockholm, Helsinki, and Oslo.
By adopting the new name, the firm aims to consolidate its market identity within the Eniro Group structure. The move reflects the parent company's ongoing effort to streamline its operations and increase cross-functional awareness across its Nordic divisions.