RED PR Founder Julia Labaton Named to Crain's New York Notable Leaders List

Julia Labaton, president and founder of New York-based agency RED PR, has been included in Crain’s New York Business Notable Leaders in Communications 2026. The annual list highlights industry professionals selected through peer nominations and editorial review.

Since establishing RED PR in 2000, Labaton has focused the agency on beauty, wellness, and fashion clients. The agency is known for work including the launch of gel-polish categories and advocacy campaigns that influenced cosmetology legislation. Labaton also serves as the president of PR Boutiques International, a non-profit network of independent PR agencies that has undergone significant expansion during her tenure.

Currently, the agency operates with a strategy that pairs senior-level oversight with proprietary AI tools. This recognition reflects Labaton’s sustained impact on both the boutique agency model and the broader beauty communications landscape.