REE Medical's "Operation Onward" Series Exceeds 715,000 Viewers in One Month
REE Medical's "Operation Onward" branded entertainment series, created with Refuel Agency and SPIRRA, surpassed its first-episode reach goal by 60%. The series focuses on veteran stories and support.

PRINCETON, N.J. – The "Operation Onward" branded entertainment series, a collaboration between REE Medical, Refuel Agency, and SPIRRA, has reached over 715,000 viewers in under 30 days.
The series' first episode exceeded its reach goal by 60%. "Operation Onward" employs an influencer-led content strategy to highlight veteran stories and provide support, aiming to establish a new platform for sharing these experiences.
Refuel Agency announced the early results of the series' performance. While specific viewership numbers and other metrics have not been fully disclosed, the series' initial success indicates audience engagement with veteran narratives.
REE Medical operates within the technology sector, with a focus on healthcare solutions. The "Operation Onward" initiative is part of the company's broader efforts to raise awareness and support for the veteran community.