Report: Huawei prepares launch of new Xingmang sub-brand smartphone
Huawei is reportedly set to introduce the first smartphone under its new Xingmang sub-brand next month. The device is expected to feature a 6.39-inch display and a 9-series processor.
Industry reports indicate that Huawei is preparing to enter the market with a new sub-brand, Xingmang. Technical details suggest the upcoming device will utilize a 6.39-inch display and a 9-series chipset, with high-end versions offering 16GB of RAM and 1TB of internal storage.
The Xingmang brand is expected to target the online market segment with a focus on competitive pricing. This development follows a period of growth for Huawei’s mobile division, underscored by the performance of the Pura X View series, which recently reached one million units shipped within 50 days of its release.
The launch is projected for November. Huawei previously filed for the Xingmang trademark, indicating plans to expand the brand across various consumer electronics categories, including personal computers.