Riyadh Air Partners with Amadeus for Global Travel Distribution
Saudi Arabia's new national carrier, Riyadh Air, has signed a global distribution agreement with travel technology provider Amadeus. The partnership prepares the airline for its upcoming operational launch.
Riyadh, Saudi Arabia – August 7, 2025 – Saudi Arabia's new national carrier, Riyadh Air, has finalized a global distribution agreement with Amadeus, a leading technology provider for the travel industry. This strategic partnership will grant Riyadh Air access to a vast network of travel sellers worldwide, supporting the airline's expansion goals and its role in the Kingdom of Saudi Arabia's Vision 2030 transformation agenda.
Through the Amadeus Travel Platform, Riyadh Air will connect with travel agencies and sellers in over 190 countries, ensuring its offers are accessible to global travelers. This is expected to be instrumental in attracting inbound tourism and establishing Saudi Arabia as a significant hub for aviation and tourism.
The agreement also includes Amadeus distributing Riyadh Air's future NDC (New Distribution Capability) content. This will enable the airline to provide more dynamic and personalized offers to travelers, enhancing its control over its indirect sales strategy. Amadeus has been a technology partner to Riyadh Air since its inception.
This collaboration is poised to bolster Riyadh Air's global competitiveness through Amadeus's extensive reach and advanced technological tools. The airline is a key component of Saudi Arabia's Vision 2030, which aims to diversify the nation's economy and bolster its aviation and tourism sectors.