Rosica Communications Introduces Performance Guarantee for PR Services
PR firm Rosica Communications has launched a guarantee covering both earned media results and client service for new clients.
Fair Lawn, New Jersey and Burlington, Vermont – September 24, 2026 – National public relations and integrated marketing communications agency Rosica Communications has introduced a new PR Performance Guarantee for all new clients. This pledge offers written assurance to clients in two primary areas: earned media results and client service.
The guarantee reflects Rosica's belief that clients should know what to expect from their PR and thought leadership investment. At the outset of each engagement, the agency establishes earned media goals with its clients. If the agency does not meet these objectives, it will continue working at no additional cost until they are achieved.
"Public relations and media relations are not exact sciences, but that does not mean agencies should avoid accountability," said agency CEO & President Chris Rosica. He stated that the agency sets clear objectives with clients and assures that at least two senior-level principals are involved in all client calls, overseeing program management, execution, and strategy.
Rosica, which specializes in PR for the education and nonprofit sectors, develops a Strategic PR & Thought Leadership Roadmap and conducts quarterly Strategy Reviews. The firm also offers its measurement platform, the Thought Leadership Matrix™, allowing clients to view measurable improvements in their thought leadership performance within six months. If no improvement is achieved, the platform will be provided at no cost.