SAS launches new corporate program for business customers
On June 1, 2018, SAS launched a new program, "SAS For Business," simplifying flight bookings and offering immediate discounts for small and medium-sized enterprises.
On June 1, 2018, Scandinavian Airlines (SAS) introduced a revamped corporate program aimed at small and medium-sized enterprises (SMEs).
The new "SAS For Business" program replaces the previous SAS Credits system, where companies accumulated credits for later use. Under the updated model, businesses receive immediate discounts at the point of purchase. The discount level varies based on the company's agreement and chosen travel class (GO, Plus, or Business).
SAS stated the program aims to streamline the booking and management process for corporate travel. "We know that time is an important factor for our customers," said Sales Manager Michael Hansen in a press release. "That is why we are launching SAS For Business, which saves customers time and provides a clear experience with an immediate discount."
The program targets SAS's existing base of 64,000 corporate customers within the SME segment. The final day to earn SAS Credits was June 30, 2018, with outstanding credits needing to be used before December 31, 2018, although travel could extend into 2019.