Segway Powersports unveils 2027 vehicle lineup and iFUN 2.0 system at EICMA 2026

Segway Powersports presented its upcoming 2027 model year lineup, including upgraded all-terrain vehicles (ATVs) and a flagship dual-row utility task vehicle (UTV), at the EICMA 2026 event in Milan. The manufacturer is targeting an expansion of its market presence as it scales production for the new season.

The company also debuted the iFUN 2.0 system, an integrated connectivity platform designed to enhance vehicle diagnostics and data management. This software update represents the firm's attempt to integrate more digital functionality into its powersports segment, aligning with broader industry trends toward increased vehicle connectivity.

Following the Milan exhibition, the company outlined its strategy for global growth. The expansion plan focuses on strengthening distribution networks across key international markets as the brand transitions its model inventory for the 2027 cycle.