Snowbound Expo to Launch 2026/27 Season at Mohegan Sun
North America's largest winter sports event, Snowbound Expo, will open the 2026–27 season at Mohegan Sun's Earth Expo & Convention Center on November 14–15, 2026.
Winter sports enthusiasts, families, and athletes will gather at Mohegan Sun's Earth Expo & Convention Center for Snowbound Expo 2026, marking the start of the 2026–27 North American winter sports season from November 14–15.
The new venue, the 125,000-square-foot Earth Expo & Convention Center, offers a more accessible location for attendees traveling from Boston, New York, and Connecticut. The event arrives amid significant industry growth, with Snowsports Industries America (SIA) reporting a record 32 million Americans participating in snow sports last winter, the highest total in six seasons.
The expo will feature over 200 exhibiting brands and resorts, offering attendees opportunities for gear and apparel shopping, exclusive deals, and interactions with professional athletes. Notable guests include snowboarding pioneer Travis Rice, Olympic cross-country skier Jessie Diggins, freeskier Tom Wallisch, and snowboarder Kimmy Fasani.
Attendees can also explore interactive features like the Colorado Ski Shop, which will offer over $2 million worth of winter gear at discounts up to 60%. Complete ski and snowboard packages, along with outerwear, will be available. The event anticipates attracting over 23,000 visitors.