Sonos unveils new headphones, soundbar, and software update
Sonos announced two new audio products, the Beam Ultra soundbar and Ace Ultra headphones, along with a significant software update called Sonos 27, featuring an in-house AI voice assistant.
Sonos has launched two new audio products and a major update to its operating system. At an event in New York City, the company unveiled the Sonos Beam Ultra soundbar and Sonos Ace Ultra headphones. The announcement also included Sonos 27, a software update that introduces the company's proprietary AI-powered voice assistant for music and system control.
The releases mark a significant expansion for Sonos, being the company's largest single announcement since 2024, when a previous app rollout caused customer dissatisfaction. This time, Sonos is heavily integrating artificial intelligence into its software offerings.
The Sonos Beam Ultra represents the company's latest soundbar offering, while the Ace Ultra headphones are expected to broaden Sonos's consumer product line. Details regarding these products had previously surfaced via FCC filings in early August.
With the Sonos 27 update, the company aims to enhance its position in the smart home audio market. The new voice assistant is a key feature, providing users with advanced control over their music and Sonos devices through integrated AI capabilities.