Sproos! Achieves $3.9 Million Revenue Targeting Millennial Consumers
Home renovation company sproos! reached $3.9 million in revenue last year by focusing on millennial preferences. The company is now on track to achieve $10 million in revenue this year.

A decade ago, plumbing industry veteran Benjamin Fix began considering what millennials would want in their bathrooms, leading to the founding of the sproos! brand in 2022.
The company, co-founded with Max Reinecker, specializes in bathroom renovations and design, focusing on creating modern and functional spaces tailored to younger consumers' needs and aesthetic tastes.
Sproos! reported $3.9 million in revenue last year and is projected to reach $10 million in revenue this year, indicating significant growth and market demand for its services.
The company's strategy centers on building a brand that resonates with younger generations by offering not just quality renovations but also stylish and practical solutions, helping it stand out and achieve rapid expansion.