Strauss to Sponsor Netflix's MLB Field of Dreams Pregame and Postgame Shows

Workwear brand Strauss has announced it will be the presenting sponsor for Netflix's pregame and postgame shows surrounding the Major League Baseball (MLB) at Field of Dreams event. The coverage will be streamed live worldwide on the Netflix platform.

The sponsorship connects Strauss, a brand known for its durable workwear, with the craftsmanship and global appeal of professional baseball. The MLB at Field of Dreams event itself is designed to celebrate the sport's heritage and connect with fans in a unique setting.

This partnership provides Strauss with significant visibility on a major international streaming service. The company aims to leverage this platform to highlight its commitment to quality and its connection to the foundational aspects of sports and labor.

The integration into Netflix's MLB coverage signifies a strategic move for Strauss to reach a broad, international audience interested in sports and athletic events.