The Farmer's Dog Acquires Woof to Expand Dog Care Services
Fresh dog food provider The Farmer's Dog has acquired Woof. The move expands the company's focus from nutrition to encompass overall canine wellness and enrichment.
The Farmer's Dog, a company known for providing fresh, human-grade dog food, announced its acquisition of Woof on Friday. The financial terms of the deal were not disclosed.
This acquisition aims to broaden the scope of dog care beyond just nutrition, incorporating enrichment and everyday wellness. The Farmer's Dog seeks to provide a more comprehensive approach to canine health and happiness.
Woof offers products designed for canine enrichment and mental stimulation. By integrating Woof's offerings, The Farmer's Dog intends to offer owners a more holistic solution for their pets' well-being.
The combined entity aims to help dogs live longer, healthier, and more joyful lives. The transaction was completed in August 2026.