THIRDREALITY showcases Local-First automation and multi-protocol strategy at IFA 2026

Smart home solutions provider THIRDREALITY is using its presence at IFA 2026 in Berlin to unveil a broad Local-First ecosystem. The company is focusing on devices based on Matter over Wi-Fi, Matter over Thread, and Zigbee, alongside new gateway and hub solutions designed to support local automation.

At IFA, THIRDREALITY is shifting its product messaging towards a more system-oriented approach to smart home control. According to the company, the trade show will demonstrate how devices, radio protocols, hubs, and controllers can work together to execute automations locally within compatible smart home systems. This strategy aims to reduce reliance on cloud services and enhance responsiveness and privacy.

The Local-First approach presented at the fair extends the concept of local functionality beyond individual devices to encompass the entire system. THIRDREALITY emphasizes that the key lies in how devices, protocols, and control platforms collectively support local execution. This approach aligns with the company's earlier product roadmap, which highlighted the use of various radio standards depending on the application.

On the hardware front, THIRDREALITY is organizing its device portfolio into three pathways: Matter over Wi-Fi, Matter over Thread, and Zigbee. New products, including the AI Hub, are also being featured. The AI Hub introduces device-based artificial intelligence to smart home control, enabling local data processing and more natural user interaction. Specific details regarding the AI Hub's capabilities, pricing, or availability were not disclosed in the company's announcement.