Toothpaste with Svenska Aerogel Material Gains Traction Among Dentists
Matrix Brands' OZEN® toothpaste and oral gel, containing Svenska Aerogel's aerogel material, have attracted significant interest from UK dental professionals following their launch.
Svenska Aerogel's specially developed aerogel material, incorporated into Matrix Brands' OZEN® toothpaste and oral gel, is drawing considerable attention from dental professionals in the UK. The products, designed for dentine hypersensitivity, were launched in early June.
Matrix Brands introduced OZEN® to consumers through the retailer Boots and also supplies the products directly to the dental market. Dentists have shown particular interest in using the OZEN® Sensitive Formula Oral Gel during procedures such as scaling, polishing, and whitening, where sensitivity can be an issue.
Clinical results cited by Matrix Brands indicate an average reduction in sensitivity of approximately 89% after a single application of the oral gel. Harry Zalk, Co-Founder of Ozen® and CEO of Matrix Brands, stated that the response from the dental community has been very positive and the company is planning further market expansions.
Tor Einar Norbakk, CEO of Svenska Aerogel, commented on the strong interest from the dental community so soon after the launch, marking the first commercial application of the company's aerogel technology in oral health.