UPM restructures digital printing paper portfolio

UPM Communication Papers has launched a revised product portfolio aimed at streamlining the selection process for digital printing materials. The new offering consolidates woodfree coated, woodfree uncoated, and book papers into a unified structure that covers inkjet, HP Indigo, and laser printing technologies.

The restructuring responds to shifts in the print market, which has seen an increase in demand for shorter print runs and personalized production. By categorizing sheets and reels according to specific printing applications, the company aims to reduce complexity for commercial printers.

This move comes as the paper industry faces ongoing structural changes driven by the digital transformation of print media. The simplified catalog is now available to customers globally.