VIKING Car Care Launches Educational Video and Blog Series on Vehicle Maintenance
VIKING Car Care has launched "Car Care Coaching," a new educational video and blog series providing practical guidance and expert insights for DIY vehicle maintenance.
ST. LOUIS, Sept. 24, 2026 – VIKING Car Care, a provider of automotive appearance accessories, has introduced "Car Care Coaching," an educational video and blog series aimed at offering consumers practical advice and expert instruction for vehicle upkeep.
The series is hosted by VIKING Product Developer Michael Eimer, who shares his years of experience and product knowledge. The goal is to make car care simpler and more effective for both novice and experienced vehicle owners. Each installment features clear instructional videos and complementary blog posts covering topics such as washing, drying, and wheel care.
"At VIKING, we believe car care should be approachable and enjoyable," said Jeff Wilmsen, Vice President of Product Development for VIKING Car Care. "Car Care Coaching gives enthusiasts direct access to the expertise behind our products. Michael's extensive product knowledge and hands-on experience help consumers understand why and how to use specific tools for the best possible results."
The series aims to differentiate itself from traditional product-focused content by prioritizing education. Each video and blog post provides clear, actionable information and demonstrates correct techniques to help consumers maintain their vehicles with greater confidence. The content is available on VIKING's YouTube channel and website.