WhatsApp to allow non-users to join calls
WhatsApp is introducing a new feature that enables individuals without a WhatsApp account to join voice calls. This move aims to enhance the app's accessibility.
Meta Platforms, the parent company of WhatsApp, is set to release a new feature allowing non-users to participate in voice calls via the application. This update is intended to broaden WhatsApp's utility as a communication tool.
The new functionality will permit anyone to join a WhatsApp voice call by clicking a shared link, eliminating the need to download the app or create an account. Meta has characterized this as a step towards more seamless cross-platform communication.
Currently in development, the feature's implementation is part of a larger strategy to drive user growth and improve the overall user experience. The company has not provided a specific timeline for the feature's general rollout.
This development could influence the competitive landscape of messaging applications by making WhatsApp a more accessible option for occasional users or in scenarios requiring immediate connection.