Window Replacements Outperform Kitchen Remodels on Resale ROI in Southeast US
A new report indicates that replacing windows offers a higher return on investment than major kitchen remodels in the Southeastern U.S., recouping more cost at resale for a lower initial price.

Atlanta, GA – Replacing windows provides a better return on investment (ROI) than major kitchen remodels in the Southeastern U.S., according to the 2025 Cost vs. Value Report. The study found that a standard 10-vinyl-window replacement in Atlanta recoups an average of 70.8% of its cost, significantly more than the approximately 52.5% recouped by a midrange major kitchen remodel.
In a selective housing market where buyers scrutinize a home's condition, worn-out windows can signal poor overall maintenance, according to the report's publisher, Zonda. NG Windows, a dealer for Infinity by Marvin fiberglass windows, highlights that window replacement is a cost-effective upgrade before selling, avoiding the disruption of extensive renovations.
While the Cost vs. Value Report uses vinyl windows as its benchmark, NG Windows installs fiberglass windows known for durability, especially in the Southeast's climate. The company suggests these windows offer long-term benefits for homeowners regardless of their selling plans, alongside improvements in comfort and energy efficiency.
NG Windows serves homeowners in Georgia and has expanded to the Chattanooga and Nashville areas in Tennessee. The company offers financing options, consultations, and special offers for those considering window upgrades.